Rob Follows, founder and chairman of STS Capital, shares his expertise on helping business owners achieve maximum value when selling their companies by targeting strategic buyers rather than financial buyers. His passion stems from his own experience selling a business for 27 times EBITDA, only to later discover the buyer had valued it at 100 times EBITDA.
• The concept of “Rembrandts in the attic” – identifying hidden value that strategic buyers can leverage more effectively than current owners
• How STS Capital helps business owners sell directly to strategic buyers for 2-3 times what financial buyers typically offer
• Strategic buyers see value others miss – Rob shares examples of businesses selling for 60x EBITDA through careful buyer selection
• Private equity firms are middlemen using other people’s money to “buy low, sell high” – business owners can bypass them
• Business owners should plan their exit 3-5 years in advance rather than waiting for the “six Ds” (death, disease, divorce, disability, disenchantment, disintermediation)
• STS Capital typically works with businesses in the $100M-$1B enterprise value range, but can sometimes work with businesses valued at $30-50M
• How financial advisors and consultants can become certified in “selling to strategics” to better serve their business owner clients
To learn more or become an ambassador of the STS Capital program, contact Rob at rob@stscapital.com.
About Our Guest:
Rob Follows
Phone: 314-330-5899
Email: rob@stscapital.com
Website: www.forthlane.com
LinkedIn: https://www.linkedin.com/in/robfollows/
Hear Past episodes of the Way2Wealth Podcast!
https://theway2wealth.com
Learn more about our Host, Scott Ford, Managing Director, Partner & Wealth Advisor
https://www.carsonwealth.com/team-members/scott-ford/
Investment advisory services offered through CWM LLC, an SEC-registered investment advisor. Carson Partners, a division of CWM LLC, is a nationwide partnership of advisors. The opinions voiced in the Way to Wealth with Scott Ford are for general information only and are not intended to provide specific advice or recommendations for an individual. Past performance is no guarantee of future results. All indices are unmanaged and may not be invested into directly. Investing involves risk, including possible loss of principal. No strategy assures success or protects against loss. To determine what may be appropriate for you, consult with your attorney, accountant, financial or tax advisor prior to investing. Guests on Way to Wealth are not affiliated with CWM, LLC. Legado Family is not affiliated with CWM LLC. Carson Wealth 19833 Leitersburg Pike, Suite 1, Hagerstown, Maryland, 21742.
